Tuesday, January 15, 2008

Singapore Yellow Pages unveils medium term growth

Its great news! Yellow Pages is not going to be left behind in the race to get a slice of the adpie in Singapore from 2008. With the appointment of Mr. Danny Chow as the CEO and a new board, we will be able to see that this new thrust will lead them to more sustainable growth in the long term.

As mentioned yellow metal can be gold, so yellow pages can be worth its weight in gold too as the metal hits US$914 this morning.

As Channel News Asia reports. "SINGAPORE : Directories publisher Yellow Pages has unveiled its new medium-term growth plan. The company is now seeking to embark on a new phase of growth after emerging from a boardroom tussle last year.

The new growth plans are being spearheaded by its newly-appointed CEO Danny Chow. Yellow Pages said it plans to launch new print products starting with a new Hotel Edition Yellow Pages.

It is seeking to tap into growth in the tourism industry. Yellow Pages also plans to have new products targeted at motorists, the heartland areas, newly-arrived long-term residents and the active ageing population. Read on...

No comments: